
MORE THAN A BUSINESS_
Stephen Cosentino, known to many as Cosy, had a crazy idea: he was going to start a business that would give him the freedom to live life to the fullest—to live it his way, on his terms! The thing is, we here at Flying Fox_ don’t think that’s so crazy.
Cosy came to us with his idea. He was skilled, passionate & keen to jump in. All he needed was a little guidance & clarity to get things started. He wanted to provide high-end lawn maintenance in a no-need-to-worry-we-got-this-covered kind of way. And so that’s what he did.
BUILDING THE FOUNDATIONS_
Starting with our signature Strategy Workshop, we dove deep into defining market opportunities and mapping out a direction for CosyCan Maintenance.
Together we crafted a brand persona & later the Logo & Identity System that would truly connect Cosy’s services & message with the right audience.
Working on setting clear goals to drive growth, we were able to build the foundations & set the momentum needed for Cosy to feel confident & supported in starting his lifestyle business.


DELIVERABLES_
The Strategy Workshop
Brand & Marketing Strategy Report
Brand Identity System
Brand Usage Guide Booklet
Business Cards
Ongoing Support & Guidance

The process was smooth and simple. Ell made it easy for me to understand, which made things a lot less stressful.
Stephen Cosentino
Owner | CosyCan Maintenance
